Nostalgia Marketing & What We Can Learn From John Lewis Ads

Nostalgia Marketing & What We Can Learn From John Lewis Ads

Learn more about nostalgia marketing, why it's so powerful, and how brands are using it in their holiday marketing videos.

Nostalgia Marketing: The Business Behind Fake Memories

Ever wondered why some advertisements make you emotional?
They use a fundamental desire to return to a happy time. Learn more from this video!

This is my first video! Let me know what you think in the comment section!

Watch the John Lewis Christmas advert 2020: ‘Give a Little Love’

Waitrose and John Lewis have unveiled their Christmas advert for 2020, inspired by acts of kindness by the public during the pandemic.

The advert encourages viewers to “give a little love” to others. Watch it above.

For the full story, click here:

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Unexpected Guest | John Lewis & Partners | Christmas Ad 2021

What happens when an unexpected guest lands in your forest? �� You show them how Christmas is done, of course! ��

This year we’re celebrating the magic of Christmas through the eyes of our intrepid space traveller Skye. After seeing her ship land, Nathan befriends her and introduces her to the joy of festive traditions.

Watch the ad with audio description here:

Watch our extended version here:

Watch our BTS film here:

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Watch the John Lewis Christmas ad 2017

This year’s advert features Moz, a huge, snoring under-the-bed monster with puppy dog eyes. The director behind Eternal Sunshine of the Spotless Mind, Michel Gondry, was called in to make the two-minute ad.  Aside from working with middle England’s favourite shop he is known for his video collaborations with artists including Radiohead, Björk and Daftpunk. The soundtrack to the advert is a classic Beatles song, Golden Slumbers from the 1969 Abbey Road album, re-recorded by rock band Elbow.

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